81% of internet users use search engines to find web sites.
Source: Forrester Research
"Top Ten Ways Websites are Discovered"
- Search Engines 46%
- Random Surfing 20%
- Word of mouth 20%
- Magazine ads 4.4%
- By Accident 2.1%
- TV spots 1.4%
- Targeted e-mail 1.2%
- Banner ads 1%
Source: Target Marketing Magazine April 2000
85% of all Internet expenditure went to the Top 30 web sites.
Source: Internet Association Bureau
Back to web site promotion.
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