Quite simply there are millions of your potential clients who use the internet, whom you will not be able to reach by any other medium without spending a lot of money. There are 37.6 million internet users in the UK alone and 1244.4 million in the world as a whole (Find these statistics and more at Internet World Statistics). To reach an equivalent audience by other marketing means would be staggeringly expensive compared to the set-up and running costs of web site. 

As you would expect the Internet population is generally well educated and affluent. They either own a computer or have access to one. They spent £89 billion online in 2006, which is predicted to rise to £131 billion by 2010 (find these statistics at Credit Suisse). 

So a web site allows you to convey your products/services to the marketplace without the  expense of salesmen, mailshots, leaflet printing etc. And access a wider client base without additional overheads, but reap the rewards that investment would have brought you. 

Back to benefits of a web site

Home   Website Design   Website Promotion   The Company   Make Contact   Privacy Policy